Skillful collaboration can directly impact the level of success within many business relationships. In choosing a distribution partner as part of your go-to-market strategy, weighing the values they are offering to help you reach your target is important. Yet, skillful collaboration is a much more important and fairly complex endeavor than it may appear on the surface. You need a partner who excels in this area!
The TD SYNNEX Strategic Procurement business unit has developed strong internal and external collaborative relationships that make a world of difference to our vendor partners. TD SYNNEX subject matter experts are organized within business units typically tied around specific verticals. Our team is continually reaching across the aisle to make introductions that can help open doors of opportunity for our vendor partners. Relationships are of utmost importance to us. And we keep our finger on the pulse of new offerings and expertise within verticals so we can make introductions to or recommendations for a specific program as go-to-market strategies evolve.
Many of the TD SYNNEX marketing programs offer excellent value for our vendor partners! Some of these may be centered around events where there is the ability to connect with professionals who may be potential advocates for your brand, whether via sales or reseller initiatives. The foundation of a strong marketing strategy within distribution often begins with building awareness, and this is reliant upon relationships. The importance of this cannot be understated. Within Strategic Procurement you have a dedicated team of advocates, in addition to a dedicated Product Manager, who know you and are willing to open doors for you.
The TD SYNNEX Strategic Procurement team harnesses the strength of collaboration to continually build and strengthen effective relationships that benefit our vendor partners. Relationships are at the heart of our efforts, and we remain committed to cross- functional collaboration with our ServiceSolv team and GovSolv team that includes State, Local, Education, Federal, Contracts, and Public Safety experts, and with various other teams specializing in Regulated Industries, Collaboration, Visual, Cloud, Mobility, Pro AV, Power, Renewals, and more! And you can rest assured, these conversations and introductions are an everyday occurrence for the Strat Pro team.
When you need a distribution partner who will help open doors for you via company-wide collaboration, strategicprocurement@synnex.com stands ready to help!
Lisa Rourk
Program Manager, Strategic Procurement
