This year, SYNNEX introduced the customer-first initiative that aims to take our customer service to the next level by focusing on internal communication skills. We have defined our customers as anyone who needs our help or assistance.
Some of the key points in our modules this year have been that each interaction with a customer is a chance to formulate a new impression: a moment of truth; letting others speak first to better understand where they are coming from; how to listen more effectively; and the elements of strong trust relationships including that people respond positively when trust is extended to them. Applying these skills in difficult situations is the key focus.