SYNNEX e-Storefront Help

SYNNE e-Storefront Help

Language settings (using Google Translate)

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If you have customers who’d prefer to view your site in a different language, we just implemented a Google Translate option that appears at the bottom of every page.

Now your customers can pick a language from the list they want to view your site in.
We enabled many languages, including French.

How to turn on Google Translate:

  1. Log into your eStorefront.
  2. Go to My Storefront > Storefront Profile
  3. Scroll to the bottom of the page, and click the checkbox beside Show Google Translator bar:
  4. Now click the Publish All Changes button, and you’re done!

Assigning Price Groups to Specific End-Customers

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There are two things that must be in place before you do this:

  1. The end-customer(s) must have created an account, and
  2. You need a Price Group to select from.

(Here’s our post on How to Use Price Groups to Create Different Product Category Pricing)

From the blue navigation menu, go to My Storefront > Enduser Pricing.

On the Enduser Pricing page, click the Price Group tab:

IMPORTANT: BY DEFAULT, ANY PRICE GROUP YOU CREATE IS AUTOMATICALLY APPLIES TO EVERYONE until you add specific end-customers you want the Price Group applied to.

End customers must have an account (and they must log in to see the different pricing).

On the Price Group to you want to assign, click the Show End User link beside it:

To apply the Price Group to a specific end-customer:

  1. Make sure you have the correct Price Group selected (A)
  2. Click the end-customer(s) from the Available End Users box (B)
  3. Click the apply button (C ) to move them to the Associated End Users box (D)

Click the Update button underneath the Associated End Users list:

Now only Jane Doe will see a 5% markup on Printers/Supplies after she logs in and starts shopping,

To remove an end-customer from the Price Group:

  1. Click the end-customer in the Associated End Users box,
  2. Click the Remove arrow so her name appears in the Available End Users box, and
  3. Click Update to save

 If you know the enduser number, you can add it quickly by:

  1. Clicking the End User# radio button,
  2. Entering their End User number, and
  3. Clicking the Add button.

Use Price Groups to Create Different Product Category Pricing

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When your eStorefront was set up, you gave us a default product margin you wanted applied to all skus.

You may want to charge a different margin on the product categories featured on your homepage.

For example, if your default store markup is 10%, you may want to set a margin on Printers/Accessories of 5%.

To do this, you would create a Price Group.

Here’s how to do that:

  1. Log into your eStorefront Admin site.
  2. From the blue navigation menu, go to My Storefront > Enduser Pricing.
  3. On the Enduser Pricing page, click the Price Group tab.
  4. On the Price Group Maintenance page, here are the steps to create a price group:
  5. Give your price group a name that’s relevant to you.
  6. Click the Create button on the far right.
  7. Assign a percentage for the Price Group.
    To mark it up based on your cost from us, make sure ‘Cost Based’ is selected.
  8. Make sure the checkbox to the left of the Create button is checked, then clicked the Create button.

Your Price Group is saved! Newest price groups will appear at the top of the page.

Now it’s time to assign the Printers/Accessories category to your price group:

  1. Click the Select Store Group link
  2. Click the Add Store Group button
  3. Click the Printers & Print Supplies checkbox and then click Add selected.
  4. Make sure the Cost based radio button is selected, then click the Update button.
  5. Click the Build Price Groups link to go back to the Price Group page.

Now your 5 percent markup is now live and being applied to all your end-customers who shop Printers/Supplies.

To turn off your price group, deselect its Active checkbox and click the Update button.

How to Add Featured Products To Your Homepage

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You have the ability to add or change featured products on your homepage.

You can have 4 products per row, and an almost unlimited number of rows.
 
In order to add Featured Products, you’ll need a list of our skus you want featured. So get your list of skus ready, and then follow these instructions…
 
Log into your eStorefront Administration page.
 
From the navigation menu, go to My Storefront > Store Catalog (2-level)
 
At the top, you’ll see a Featured Products section.
Click the Products link.
 
If you don’t have any Featured Products, you’ll see an empty table.
You can add skus one by one, but it’s easier/faster to upload them as a batch.
Click the Add Batch button.

Now you can simply add your skus (4 per row) and click the Save button when done.

You’ll now see a list of sku descriptions and their sequence on the page (from left to right).

Now in a different browser tab, go to your eStorefront’s homepage…you’ll see Featured Products now display above your homepage categories, complete with inventory numbers and available pricing:

To delete Featured Products, click the checkboxes beside the skus you don’t want.

Those skus are now removed from your homepage.
(Note: because of your browser cache, you may need to empty your cache or close your browser and re-open it to see the changes immediately).

How to Change Your Default Shipping Markup

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Login into your eStorefront Admin site

From the blue navigation menu, go to My Storefront > Enduser Expenses

You’ll land on the Enduser Accounts: Expense Maintenance page.

By default, enduser pricing is based on billing the enduser the entire amount (100%).
This option is selected by default.

To change your markup, enter the percentage you want.
Note that you can enter 2-digit decimal numbers.
Click the Update button to save your changes.

NOTE: the following options can impact your profitability per order.

Do you want to pay for all the shipping, rather than your customers?
You can, but be careful: this can easily erode your profits and potentially you could owe money for such charges.
Click the 100% charge on Reseller option and click Update.

If you want to offer a specific shipping fee, you can select from several options we provide, or enter your own.

Be careful here…if the shipping fee you’re offering is less than the actual cost, you will be billed for the difference.

To offer a set shipping fee of $19.95, Select Charge (End User) select that option and click Update:
To offer a set shipping fee of $6.95, Select Charge (End User), enter 6.95 as your Customer Specified Charge, and click Update.

How to Change Your Default Price Markup

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Log into your eStorefront via the Admin page.

From the navigation menu, go to My Storefront > Enduser Pricing

You’ll land on the Default Markup tab on the Default Markup Maintenance page.

By default, enduser pricing is based on your cost from us times the percentage you enter. This is cost-based markup, and this option is already selected for you.

To change your markup, enter the percentage you want.
Note that you can enter 2-digit decimal numbers.
Click the Update button to save your changes.

Want to round up all pricing to the next dollar value (e.g. $4.56 round up to $5)?
Check the Round up Price box and then click Update.

The Manufacturers Suggested Retail Price (MSRP) based option should only be used when:

  • The enduser price you want on your store is based on MSRP (not your cost from us)
  • You want your price marked DOWN from that MSRP price.

Example:

Supposed you want your store’s products to be 10% off the MSRP price.
Here’s how you’d set that up:

  1. Enter -10% as the Default Markup
  2. Click the MSRP based button
  3. Click Update.