Dedicated team and multipronged strategy supports channel-wide surge of emerging technologies rapidly coming to market
Carson, CA – June 9, 2014 – New Age Electronics, a leading distributor of consumer electronics and gaming products and services and a division of SYNNEX Corporation (NYSE: SNX), announced that it has developed a multipronged emerging technology strategy supported by a dedicated team of seasoned veterans that specifically focuses on wearable devices, home automation, robotics, app-enabled devices and other emerging technologies. According to the Consumer Electronics Association (CEA) Sales and Forecast Report, emerging product categories will grow by 107% year-over-year from 2013 and drive 65% of total industry revenue growth in 2014. CEA President and CEO Gary Shapiro stated that the CE industry is “at the forefront of a momentous wave of innovation.”
“Through researching the hottest new products and recommending the most compelling offerings, New Age Electronics delivers the most innovative and cutting-edge possibilities to retailers and their customers and serves as a launch pad for emerging vendors looking to break into retail with our 25 years of multi-channel expertise,” said Fred Towns, President, New Age Electronics. “By fully dedicating a team and industry-tested strategy to emerging technologies, we look forward to continuing to serve as a trusted advisor for retailers and vendors as we move into the next generation of innovation in retail.”
To help fully support the rapid growth of emerging technologies in retail, New Age Electronics has implemented the following resources to guide retailers and vendors:
- Dedicated Emerging Technologies Team: consists of seasoned industry experts who understand each technology’s unique features and benefits, complemented by a deep understanding of a variety of retail channels
- Product Recommendations for Retailers: identifies emerging technology products that are best suited for retailers to carry in stores and online based on extensive research and ratings among specific categories that serve as predictors for market success
- Channel Recommendations for Vendors: includes tailored recommendations for vendors looking to sell into retail that are customized based on vendors’ particular businesses
- Detailed Product Roadmaps: identifies key brands and their technologies available now and in the future, as well as overarching trend predictions across each emerging technology category
“New Age Electronics helps narrow the field by recommending the hottest products to bring to our marketplace and how to merchandise them to maximize sales,” said Soren Mills, Chief Marketing Officer, Newegg. “Their expertise provides reliable, forward-looking insight into the next generation of emerging tech products across a variety of key categories.”
“As a valued partner, New Age Electronics helps us align our offerings to meet the needs of a range of leading retailers,” said Richard Yanofsky, CEO, WowWee. “Their longstanding industry knowledge and keen focus on future trends serves as a critical link to successfully bringing our innovative, cutting-edge robotics product line to market. Together, we will continue to focus on the development of breakthrough consumer technologies and forge new possibilities in the industry.”
New Age Electronics’ approach focuses on emerging technology strategies for national, regional and specialty retail models and advises emerging vendors on a range of channel opportunities, including fashion, airport, broadcast and more.
To learn more about opportunities in emerging technologies through New Age Electronics, call 310-952-5820 or emailchristopherw@synnex.com.
About New Age Electronics
New Age Electronics, a division of SYNNEX Corporation (NYSE: SNX), is a sales and supply chain solutions innovator that provides consumer technology (CT) manufacturers with a broad offering of logistics, distribution and remanufactured services. Extensive experience in the CT industry and a customer-centric approach has made New Age Electronics the provider of choice. New Age Electronics distinguishes itself with efficient operations and relentless focus on customer satisfaction. Founded in 1988, New Age Electronics is headquartered in Carson, California. For more information about New Age Electronics, call (310) 549-0000, toll-free (888) 234-0300 or visit the company’s website at www.synnex.com/nae.
About SYNNEX Corporation
SYNNEX Corporation (NYSE: SNX), a Fortune 500 corporation, is a leading business process services company, servicing resellers, retailers and original equipment manufacturers in multiple regions around the world. The Company provides services in IT distribution, supply chain management, contract assembly and global business services. Founded in 1980, SYNNEX employs approximately 49,000 full-time and part-time associates worldwide. Additional information about SYNNEX may be found online at www.synnex.com.
About Newegg Inc.
Newegg Inc. is the leading electronics-focused e-retailer in the United States. It owns and operates Newegg.com (www.newegg.com) which was founded in 2001 and regularly earns industry-leading customer service ratings. The award-winning website has more than 25 million registered users and offers customers a comprehensive selection of the latest consumer electronics products, detailed product descriptions and images, as well as how-to information and customer reviews. Using the site’s online tech community, customers have the opportunity to interact with other computer, gaming and consumer electronics enthusiasts. Newegg Inc. is headquartered in City of Industry, California. The Newegg Hybrid Center is located at 18045 Rowland St., City of Industry, CA 91748.
Safe Harbor Statement
Statements in this release that are forward-looking, such as services and resources capabilities and features, product availability, business outcomes, emerging products category growth and percentage of total industry growth, involve known and unknown risks and uncertainties, which may cause the Company’s actual results in future periods to be materially different from any future performance that may be suggested in this release. The Company assumes no obligation to update any forward-looking statements contained in this release.
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